Apr 4, 2024 • Beverage Updates + Releases
Introducing the IPA Variety Pack
We’re excited to announce our brand new IPA Variety Pack, which includes two Cape May classics, a new-to-12oz hazy double, and an exclusive hazy double brewed with Galaxy® Hops.
"Our new IPA Variety Pack invites fans and beer enthusiasts to explore our diverse interpretations of the IPA, from traditional to hazy, all in one convenient package,” says Marketing Director Alicia Grasso. “With favorites like Cape May IPA and Coastal Evacuation, along with newcomers like Hazy Dawn and the exclusive Cosmic Shores, we've curated a selection that caters to a wide audience of IPA drinkers.”
This 12-pack was created with our hopheads in mind and is perfect for social gatherings or parties, offering different IPA options for varying taste preferences.
Let’s dive a little further into the IPA Variety Pack lineup...
Cape May IPA
The American IPA named for America’s Oldest Seaside Resort, Cape May IPA is loaded with floral and citrus notes, well-balanced with a zesty finish. A West Coast-style IPA brewed in the heart of the East Coast, it’s the beer that’s Crafted on the Cape.
Hazy Dawn
Dawn symbolizes a new beginning and new opportunities. Hazy Dawn is part of our newest collection of IPAs, and uses Golden Promise malt for a full mouthfeel. Motueka and Simcoe hops blend together for a collection of tropical fruit flavors with a subtle hint of pine. Together, these elements present a perfectly hazy brew with an exciting zest of flavor.
Coastal Evacuation
Coastal Evacuation — it's a phrase that's everywhere at the Jersey Shore. This West Coast-style Double IPA is as big and bold as hurricane season itself, with a Centennial-forward, brazen blend of hops serving up hints of orange citrus and honeydew melon. It's time to evacuate. Are you prepared?
Cosmic Shores
*IPA Variety Pack Exclusive*
Get ready to transport your taste buds to the Cosmos with every stellar sip of this Hazy IPA. Dry hopped with Galaxy® Hops, Cosmic Shores features vibrant notes of peach and passionfruit fruit with a crisp, refreshing finish that’s as bright as the stars. From the moment it touches your lips, you’ll embark on a cosmic adventure and a hint of interstellar magic floating on your palate.
The IPA Variety Pack is rolling out to retailers in New Jersey, Pennsylvania, and Delaware now, so check your local Cape May retailer soon to try a hoppy taste of the Cape. This pack will be available year-round, so whether you’re heading to the mountains to ski in the winter or packing your cooler for a day on the beach, we’ve got your IPA needs covered.
“This is a fantastic chance for fans to explore beyond our staple brews, appealing to both newcomers and Cape May regulars eager to discover new flavors," says Grasso. “We’re excited to see what fans think!”
Share your thoughts with us and be the first to know about our newest releases by following along on our social media @capemaybrewco.