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Digital Marketing Coordinator

We're looking for a motivated, curious, and enthusiastic individual to bring some fresh ideas to our team of high-performing Marketers!

Job Title: Digital Marketing Coordinator

Department: Marketing

Employment Classification: Regular, Full-Time, Exempt

Reports to: Marketing Manager

Job Summary: We’re looking for a motivated, curious, and enthusiastic individual to bring some fresh ideas to our team of high-performing Marketers! Our Digital Marketing Coordinator uses their world class customer service skills while working on the front lines of engagement with our consumers on a variety of digital platforms. Our Digital Marketing Coordinator is a social listener who monitors up and coming digital marketing trends that will support our strategic initiatives as well as the continued growth and improvement of our digital assets.

What You’ll Be Doing:

Customer Service

  • Acting as our customer service champion with both internal and external stakeholders. Not only will you use your superior customer service skills to respond to fans and external stakeholders online, but you will also help drive our internal service standards, best practices, and initiatives.

  • You’ll be our point-person for any email or digital inquiries and donation requests. You’ll help unpack the inquiries or requests and respond within 24-48 hours.

  • You’ll lead by example and uphold our company’s Core Values to promote a positive, constructive, and collaborative work environment.

Communication

  • You’ll collaborate with our Content Marketing Coordinator to help set-up and design our digital newsletter, The Growler, in a format that supports the content of each edition.

  • You’ll be engaging with fans through all our digital platforms like Instagram, TikTok, Facebook, Twitter, Google, Yelp, Untappd, etc. This will include setting up and scheduling posts created in collaboration with the Marketing Manager and the Content Marketing Coordinator and responding to comments, direct messages, reviews, etc.

  • You will regularly communicate with other internal teams, departments, and groups as needed to drive strategic objectives and execution.

Data Analysis & Reporting

  • You’ll dig into the data and metrics we have at our fingertips from our fan engagement to tell a story that provides actionable insights and recommendations.

Digital Marketing Management

  • You’ll update and upload content to our website so we are able to provide our fans with easily accessible and accurate information.

  • You’ll work with our Website developers to add new features and troubleshoot any issues on our website and Shopify pages.

  • You’ll also ensure the remainder of our digital platforms and channels are updated regularly and are properly maintained.

Supervisory Responsibilities:

  • None

Who You Are:

  • You have a Marketing degree and at least two (2) years of relevant experience.

  • You’re a self-motivated digital marketer who enjoys collaborating in a team environment.

  • You’re a customer-service guru who does not hesitate to roll up your sleeves and jump in to help support wherever necessary.

  • You have top-notch communication skills, both written and verbal. This is paramount since you’ll be engaging with internal stakeholders and external folks on a regular basis.

  • You enjoy writing content that connects to strategic initiatives across several lines of business.

  • You can efficiently manage your time and prioritize tasks.

  • You’re also adaptable and comfortable with flexing or pivoting as needed based on our needs.

  • You're naturally curious about the data and metrics orbiting around our fan engagement. You enjoy using data to help tell a story that is both meaningful and insightful.

  • You’re comfortable working on a Mac running MacOS and the associated applications.

  • You’re able to comfortably stand, walk, talk, hear, write, and/or type for extended periods of time with or without reasonable accommodations.

  • You’re comfortable working in an office environment primarily with occasional work or tasks in other buildings around campus.


Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Cape May Brewing Company we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

You'll love being part of our crew

Find out why

Our core values

1. Be a Pro

Reliable and dependable • Take action and see it through • Lead by example • Think before you react

Danielle Tesauro Crew Page

Danielle Tesauro

Whether she is behind the bar or in the Brewtique, Danielle comes in for her shifts with nothing but enthusiasm and patience and doesn’t hesitate to get the job done or assist customers no matter how busy it can get.

2. Be Direct, Honest & Respectful

Be objective, not personal • Listen first • Value other people’s time

Jason Dvaluespage

Jason Dunston

Jason stepped up to address issues that were bothering him in a Direct, Honest, & Respectful manner. Not only was he a total pro doing it, he also made suggestions to Make It Better moving forward! Thanks for setting such an awesome example, Jason!

3. Foster Creativity

Give your intuition a chance • Try something new • Share ideas and communicate openly • Embrace change

JP Thomas

JP Thomas

Shoutout to JP for his work on the Blueberry Cobbler! When Brian was trialing flavors, he ended up at a bit of a crossroads. JP made a suggestion to add another flavor that we had in stock from a one-off and it turned out amazing! The beer tastes awesome! Thanks for fostering creativity, being resourceful, and making it better, JP!

4. Be a Good Neighbor

Give back and create positive change • Help others • Turn caring into doing • Be empathetic, reliable, and accessible

Danielle Brasch Crew Page

Danielle Brasch

Thank you to ODB & her fiance/honorary Brew Crew Member, Mike! They took time out of their weekend to help some of our Brew Crew members dig out from the blizzard! Thank you both for being Good Neighbors not just to the Brew Crew but to the whole community!

5. Work Safe, Work Smart

See something, say something • No shortcuts • No one is above safety

Zach Tomlincrewpage

Zach Tomlin

Zach used his skill and knowledge of welding to attach handles to our grain mill and Make It Better. This was not only a great help in regards to using the machine, but it makes using the mill much easier to Work Safe, Work Smart. Thanks Zach!

6. Make it Better

Be curious • Constant improvement big and small • Accept and give feedback; we can all get better

Casey Mc Bride

Casey McBride

Casey took extra time out of her already busy schedule to figure out how to use data from our social, ads, and digitial marketing avenues to create excel sheets with charts so that we can see trends virtually. This saves a ton of time trying to set everything up individually and how we can continue to replicate this success. Thanks for always Making It Better, Casey!

7. Have Fun

Celebrate the wins • Take what you do seriously, but not yourself • Make friends

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Tasting Room Team

Huge shoutout/kudos to the Tasting Room team who decorated/prepared for Floral Friday. Everyone had great spirit, wore awesome floral gear, and made the Tasting Room look and feel like a tropical vacay - with a blizzard only hours away!